ASP – America’s Swimming Pool Company extends reach with new Florida location

Lakeland, Florida – ASP – America’s Swimming Pool Company has opened a location in Lakeland, Florida. ASP serves residential and commercial swimming pool owners, providing swimming pool maintenance and cleaning programs, pool equipment diagnostics, pool chemicals, and pool supplies. This new location will serve Lakeland and Plant City.

“With ASP, we provide excellent customer service that pool owners just aren’t accustomed to,” said Kevin Parker, Owner and Operator of ASP of Lakeland. “The customers can feel confident that their pool will be properly maintained, and treated as if it were my own.”

“Kevin has been a tremendous addition to the ASP family and instrumental in continuing to extend the reach of ASP into the state of Florida,” said Stewart Vernon, Founder and Chief Executive Officer of ASP Franchising, Inc. “We are excited to see his growth and success in 2014.”

Parker was born and raised in Lakeland, and is happy to call Lakeland home, along with his family. Parker’s son Tyler will assist in operation of the business as he finishes school. Before jumping in and joining ASP, Parker opened and owned two separate GNC stores, and ran them successfully for seven years, as well as serving four years as a law enforcement officer. When not working, Parker enjoys cycling, personal fitness, and spending time with his family.

For more information about ASP of Lakeland, visit their website at, email them at, or call them at (813) 763-8865.


About America’s Swimming Pool Company

America’s Swimming Pool Company, the Nation’s largest swimming pool maintenance, repair and renovation franchise, was established in 2001 by Stewart Vernon of Macon, Georgia. The company was built on the belief that providing the highest-quality pool maintenance with competitive pricing and a high level of dependability will attract customers. Since 2005, ASP has expanded into 162 territories throughout the country, servicing over 200 cities in sixteen states across the country. At this point, the company manages over 100 million gallons of water per week and renovates or remodels more than 250 pools each year. For information, please visit To stay current, like us on Facebook at America’s Swimming Pool Company, or follow us on Twitter at @AmericaSPoolCo.

Media Contact:
Rachael Hammet
Communications Associate
ASP Franchising, Inc.
478-254-4495 ext. 6

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