ASP of Sterling Owner

Jim Green, Owner & Operator, ASP of Sterling

Veteran Owned America’s Swimming Pool Company Franchise Location Opens in Sterling

Providing high-quality pool service to homeowners and commercial properties in Sterling, Virginia.

STERLING, Va. ‒ ASP – America’s Swimming Pool Company is one of the nation’s largest pool franchises and it is growing at an increasing rate. With more than 310 locations throughout America and a franchise that has opened in Sterling, Virginia, employees are ready to dive in and serve their community. The new Sterling branch is under the ownership of Jim Green, a Lieutenant who served eight years in the Navy and spent most of his time in Virginia. Green and his team will be providing pool owners with swimming pool maintenance services, diagnostics, pool cleanings, remodels, pool resurfacing, and more to homeowners in Sterling, Reston, Purcellville, Oakton, Middleburg, Great Falls, Chantilly, Ashburn and the nearby areas.

“Serving my community members with professional and technology-driven pool services is a natural draw for me,” says Green of his new business. “I have always looked up to my father who is a “hands-on” guy, as am I, and have learned the art of hard work and repairs. I strive to listen and meet the needs of my clients with quick and professional service. I’m just thrilled to be part of a franchise that gives our customers the better care they deserve.”

Green was born in Hawaii, where his father was stationed in the Navy. His father inspired him to join the Navy where he got his degree in Telecommunications and Pharmacy/Health Communications. He has always had an interest in franchises that provide good technology-driven systems with the highest level of customer service. During his eight years in the Navy, Green developed his skills in maintenance and professionalism. He likes to stay busy and is actively involved in his community through his church and feels the timing of starting his own franchise was perfect.

“We are excited to have Jim Green join our owner franchise team. His hard work and proven dedication to serving his country and community are valuable traits to ASP,” said Stewart Vernon, Founder and CEO of America’s Swimming Pool Company. “His customer-focused approach and knowledge in pool maintenance will carry on the strong reputation of our company throughout Sterling and the surrounding communities.”

If you are looking for better Sterling pool service, maintenance, refinishing, cleaning, remodels or pool diagnostics, call Jim Green and his professional team at (703) 628-0135 or email us at Find us on Facebook at ASP – America’s Swimming Pool Co. Sterling.

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About ASP

ASP – America’s Swimming Pool Company is the largest swimming pool cleaning, repair, and renovation franchise system in the nation. Founded in 2002 by Stewart C. Vernon, the company is based on the belief that by providing a higher quality pool service at a reasonable price, the brand would raise the industry standards for pool service. In 2005, ASP began franchising and now covers over 400 cities in 21 states across the nation. For more information on ASP’s swimming pool franchise opportunities, visit For more information on America’s Swimming Pool Company, visit or find us on Facebook @asppoolco.

About Authority Brands

Headquartered in Columbia, Maryland, Authority Brands, LLC is the parent company of seven leading home service franchisors, America’s Swimming Pool Company, Benjamin Franklin Plumbing, The Cleaning Authority, Homewatch CareGivers, Mister Sparky electric, Mosquito Squad, and One Hour Heating and Air Conditioning. Together, these brands provide home services through more than 1675 locations operated by 920 franchise owners in the U.S., Canada, Latin America, Kenya and Indonesia. Authority Brands is dedicated to supporting individual franchisee growth through providing strong marketing, technology and operational support.


Media Contact:

Stephanie Fritz

Public Relations & Communications

ASP Franchising, LLC

478-254-4495 Ext. 113

Part of the Authority Brands Family

Authority Brands is the leading provider of in-home services, building brands that support the success of franchisees as well as better the lives of the homeowners we serve and the people we employ.